Sheeple search "CGC"20428
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EbayMafia private msg quote post Address this user | |
I'm thinking this should be CBCS's marketing campaign to the industry. Sheeple use "CGC" in Ebay search, collectors in the know use "CBCS". There's a price difference between CBCS and CGC? Don't run from it, don't ignore it...run towards it! Highlight it with comparable sales every time you come across it. Send the images and selling prices to Mr. Swagglehaus and the rest of the YT folks daily. Make it clear that Dummy A paid too much while Smart Collector B got a screaming deal. Stigmatize the idea of over-paying for the same book in a CGC case. Shame the buyers who overpay. Make them the butt of the joke instead of CBCS collectors. Make it a "smart collector vs. groupthink sheeple" story until people catch on and the secondary market starts to equalize. Pound this narrative until it changes. That's my Hail Mary idea. Crazy? | ||
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trakkwon private msg quote post Address this user | |
Not crazy. That sounds like a solid idea. | ||
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Oldfuzznts private msg quote post Address this user | |
Keep these marketing ideas flowing, gang! | ||
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EbayMafia private msg quote post Address this user | |
Quote:Originally Posted by trakkwon Thank you. And welcome to the forum! Quote: Originally Posted by Oldfuzznts Stage II: CBCS hats and T-shirts "Don't be a Sheeple!" |
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KatKomics private msg quote post Address this user | |
Could even poke more fun too - Collector A overpaid and look at those newton rings!!! Where Collector B got it for less and can actually show it off |
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Davethebrave private msg quote post Address this user | |
I’ll refrain from writing a wet blanket / analytical response. Instead, I’ll point out all the quality material CBCS has at their disposal to formulate a marketing campaign: * wife swapping vs label/book swapping (the latter never any fun) * hiring fellow collectors as employees vs hiring felon collectors as employees * reholder integrity vs a reholder process with more holes than an MCU phase 4 plot |
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SidTheSquid private msg quote post Address this user | |
Searching CBCS in eBay still brings CGC up first in results. | ||
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EbayMafia private msg quote post Address this user | |
Quote:Originally Posted by SidTheSquid It's true, I've noticed this as well any time I search CBCS. Which is odd because CBCS sellers are not allowed to use "CGC" in their listings, it's considered keyword spam. But I don't think this search result has any harmful effects on the ability to sell CBCS books on Ebay. The win would be to get more people searching both. |
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DWeeB1967 private msg quote post Address this user | |
Quote:Originally Posted by SidTheSquidNot for me. Only CBCS books. |
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EbayMafia private msg quote post Address this user | |
Quote:Originally Posted by KatKomics Quote: Originally Posted by Davethebrave More T-shirts: "Newton Rings Don't Prevent Book Swapping!" |
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xkonk private msg quote post Address this user | |
Does insulting people get them to switch companies? I'm thinking if I saw a Verizon commercial and they said "don't be a joke of a human being, it's time to leave AT&T", I might not take them up on it. Maybe if they did it in a lighthearted way. | ||
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Davethebrave private msg quote post Address this user | |
Quote:Originally Posted by xkonk There is an easy adjustment. Focus on the problem of only using CGC - highlighting the alternative nature. Sheeple only use CGC. Don’t miss out on a great book, take a broader look. CBCS - this four letter word isn’t profane but always paying more for CGC may be insane. Etc etc. Embracing the alternative nature is key - I personally don’t think it is credible to denigrate CGC entirely. Stuff happens. Especially when doing massive volume. If I was running the company, I’d do things differently, sure. But they are running it as best they can in light of maturity of the business, ownership timing etc. |
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Davethebrave private msg quote post Address this user | |
Now, for the analytical / wet blanket part (can’t help myself). Greatest hurdle remains the market treatment (by grade). Lower FMV, on average. I could settle (and possibly remedy) the market debate if I were hired by CBCS. It would cost them some $$$ but would be worth it. The fact they haven’t addressed it head-on is surprising. Or revealing. I suspect the former over the latter. Edit: above is hypothetical. I’m not open for hire ;-) Sorry! |
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EbayMafia private msg quote post Address this user | |
Quote:Originally Posted by xkonk Quote: Originally Posted by Davethebrave My rough draft is certainly open to wordsmithing, and I think @Davethebrave just did a great job of it. The key is to remember that getting sellers to change behaviors and switch to CBCS is phase 2. Phase 1 is the pre-requisite of getting secondary market buyers to change behaviors. Phase 1 could be symbolically represented as the people who buy tickets to conventions. Phase 2 would be represented as the people who buy booths at conventions. |
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EbayMafia private msg quote post Address this user | |
Quote:Originally Posted by Davethebrave Absolutely, until CBCS finds a solution for that, they're always going to be surviving on twigs and berries. Hard to start a conversation with a major dealer with that elephant in the room. |
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Galen130 private msg quote post Address this user | |
Quote:Originally Posted by OGJackster I want it!!! Where do I get it??!! 🤣🤣🤣 |
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Oldfuzznts private msg quote post Address this user | |
Quote:Originally Posted by xkonk It's Plato's cave. One might be justified in wondering if there was collusion between CGC, auctioneers, and FMV indices to ensure market dominance. Heck, there may be all kinds of behind-the-scenes events at play. Call it schadenfreude, but I think it's great fun when a bulldozer crashes through the limestone and ruins the puppet show. |
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EbayMafia private msg quote post Address this user | |
Quote:Originally Posted by DWeeB1967 I just did a test of several books, in each case a search with CBCS brings more results than a search with CGC. I searched for: X-men 94 CBCS 761 results X-men 94 CGC 673 results Amazing Spider-man 300 CBCS 875 results Amazing Spider-man 300 CGC 803 results Amazing Spider-man 252 CBCS 336 results Amazing Spider-man 252 CGC 316 results In my samples it looks like Ebay has made it a one-way street, where CBCS search will result both both CGC search will not result CBCS. |
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Scifinator private msg quote post Address this user | |
After one hits the CBCS search, right under the search there will be a blurb about ebay showing expanded results (which adds cgc) and an option to confine the search to CBCS. Extra step, but it allows own to weed out the cgc garbage. | ||
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KatKomics private msg quote post Address this user | |
Quote:Originally Posted by EbayMafia so if the CBCS results include CGC it appears as though CBCS is roughly 10% of the listings - that's a tough battle to gain market share - guess it makes sense with all the years CGC was basically the only player |
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Davethebrave private msg quote post Address this user | |
Quote:Originally Posted by KatKomics I suspect the share is lower than implied. If we assume (fairly) the CGC books turnover more often… Edit: though I also suspect some books captured in those searches are ungraded and say things like “submit to CGC” etc… more keyword spamming. |
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EbayMafia private msg quote post Address this user | |
Quote:Originally Posted by Davethebrave I think the marketable point that CBCS could run with is that a buyer can get better and more inclusive Ebay search results by searching CBCS rather than CGC. Results that will include CGC but may also include better buying opportunities. |
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makahuka private msg quote post Address this user | |
Going to miss the day I can buy a CBCS slab cheaper than a CGC slab, same book, grade etc. | ||
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DrWatson private msg quote post Address this user | |
Quote:Originally Posted by makahuka I have yet to see that day. All the CBCS books I bid on go for GPA or above. |
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